Blush techniques and tips

blush techniques and tips



Blush techniques & tips for different face shapes and styles

Blush is probably the most important makeup product in my bag (right with a concealer). I think each and every one should wear blush. It’s the “does-it-all” type of product. It makes you look awake, fresh, glowy and lovely. It contours and lifts. Not to mention it comes in beautiful colors and packaging.

There are certain guidelines for different face shapes, but especially nowadays, I feel like it’s a free world. If you ask me, the most important thing is to wear it. Don’t worry too much about the placement. Blush applied somewhat-right looks better anyway, than no blush at all. Have fun with it! You can also think of like this: when you exercise (or run to a bus on a hurried morning), where does your face get red? Kind of on the cheeks, but also all over. So blush applied on the face? Probably looks okay and natural.

That said, here are three different techniques to applying blush. I use all of them, depending on the day!

Blush technique 1: At the center of your cheeks to round up your face

blush techniques for square face shapes - before after
Before & after – blush applied right in the center of the cheeks.

quick makeup tutorial

Blush applied on the center of the cheeks softens and rounds up square or strong features. According to face shape, this is the so called correct way to apply blush on my face. You know, since my face is square.

However, I feel like this technique also makes you look kind of cute and innocent. It’s a nice look for other face shapes as well! It also looks quite natural, since this area can get red anyway.


Blush technique 2: High on your cheeks to lift & elongate

blush technique high on the cheeks before after

Probably the most popular way to wear blush is to apply it high on the cheeks, blending towards the temples. This technique lifts your cheeks and elongates your face. I feel like this is a look that suits all face shapes, but it looks especially good on round or oval face shapes.

Blushes with some shimmer or glow look best applied like this.

Blush technique 3: All over your cheeks, nose & under eyes for a sunkissed look

blush trend 2023 before after

I could also call this “The 2023 way” or the “TikTok Blush Trend”, because even though I like the look, it can easily look a bit much. Though you can modify this – if you only apply it on the cheeks and just a touch on the nose, it looks more natural. I wear my blush often like this!

One good side to this style is that the blush can also help to hide your dark circles. You know, since peachy and salmon pink colors help to color-correct blueish colors (your dark circles can lean more to purple or green – check the color wheel to make sense of it).


Read the post: CONCEALER 101 – How to neutralize and brighten dark circles

color wheel dark circles opposite colors


Blush can also be your whole look! Here I wore it as an eyeshadow and also brought it quite high to my temples.

blushed makeup look charlotta eve

Which blush shade to choose?

When it comes to blush shades, a cool-toned pink suits cool undertones. So if you know you look great in cool colors, that’s your pick. Likewise, if you have warm tones, a more peachy blush looks beautiful on you. Coral can also work for both, since it’s kind of a mix of pink and peach.

Read the post: UNDERTONES & MAKEUP – Are you cool, warm or neutral?

warm olive undertone pinja
An example of warm undertones. I applied peach blush on Pinja.
cool undertone
An example of cool undertones. I applied pink blush on Linda.



Here are some of my favorite blushes listed:

*Rare Beauty Liquid Blush
Blends on the skin like a dream, great pigment (I’m wearing the shade Joy)

*Ilia Multi-Stick Cream Blush
Very beginner-friendly, creamy texture that gives you time to work it on the skin & layer it

Kjaer Weis Cream Blush
One of the best cream blushes, organic + refillable

Milani Baked Blush
Very affordable and simply great

blush tricks

How do you wear your blush?

Makeup artist in Helsinki Vantaa metropolitan area – Hire me!

how to do your own wedding makeup

If you’re looking for a makeup artist that does natural, thorough and beautiful looks in the Helsinki metropolitan area, here’s a good choice: me!

Makeup artist in Helsinki Vantaa metropolitan area

As to my background and education, I am a beauty therapist. At school we had makeup classes and in addition I have attended a makeup class by Raili Hulkkonen. From this blog and the examples on this post you can see what kind of makeup I do. My trademark is natural, yet glam. Makeup to me is all about bringing out the best of your features, without making the makeup stand out too much, if that makes sense.

I have experience from several years: ever since I started studying beauty, I have loved doing makeup. I have done clients at a salon and at home.

makeup for almond hooded eyes

makeup monday

Wedding makeup, glitter makeup, makeup for events at Helsinki metropolitan area

I love being a part of your special day, such as wedding, but you can also hire me for a party or an event. I also do glitters for groups (a fun idea for a bachelorette party!). Or maybe you want to learn to do makeup? I can teach you one-on-one.

Currently my makeup station is located in Vantaa, but I’m flexible for travelling or even doing online consultations. For wedding makeup I typically come to you, for example to a hotel, where you are staying for your special day.

bridesmaids makeup

My style of doing makeup  – using mostly my professional products + some of yours!

For any makeup you need your own mascara (for eye hygiene reasons) and lipstick (since you need to reapply your lipstick after eating or drinking). In addition, I would love for you to have your own foundation.

That said, I have some foundations and if I can find a good fit for your skin, I’m happy to do it. If you want me to have a foundation for you, make sure to mention it, as well as any other needs, in the message. I can also use my lip products, but you should still have something you can reapply during the evening.

adelaide botty van den bruele


These are examples of the price. Just send me an email and let me know your needs!

Makeup, 1 hour 60€
Bridal makeup, including a trial makeup 150€
Glitter for a group, 1 hour 50€
Halloween makeup, 1,5 hours 80€
Makeup consultation online, 1 hour 40€

For travels or possible extra product costs, I add 10-20€.


Inquiries: or

Instagram direct message at @charlottaeve

natural boho bridal makeup tips

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