Isadora’s new surprisingly good foundation

isadora active all day wear makeup foundation

isadora active all day wear makeup foundation

isadora active wear all day wear foundation

Isadora recently came out with a new foundation and I immediately knew I needed to test it. IsaDora being one of my favorite brands and all. I received a few shades as pr-samples and now that I’ve been testing the foundation for some time, I’m ready to give my opinion on it.

To put it short – this foundation is great. It’s very lightweight, it lasts well, it’s medium coverage and it leaves a beautiful matte finish.

isadora active all day wear makeup foundation

IsaDora ACTIVE all day wear make-up foundation review & swatches

The whole idea behind this foundation is that it’s for active wear. It’s sweat-proof, humidity proof and it promises 24h lasting power. Well, I don’t think I’ve ever worn a foundation for 24 hours, but I’ll take a long lasting foundation when I can get one. And this one lasts great! It does last through some sweating as well, but requires some powdering after it. Depending on how extreme your exercise is and how heavily you sweat.

What I like about the foundation the most is it’s thin consistency. Even though I like a nice coverage, matte finish and longevity – I still don’t want my foundation to be thick or cakey. This foundation is lightweight and easy to apply on the skin. It leaves a matte finish that doesn’t look dry or unnatural.

So at this point it’s quite obvious that it’s a great foundation for combination or oily skin. My skin is combination and this foundation works well for me.

isadora foundation swatches fair light honey and warm beige
Swatches of IsaDora Active all day wear make-up in shades 10 Fair, 12 Light Honey and 16 Warm Beige

foundation pump

But to be perfectly honest, my first go with it wasn’t a huge success. I learned that it’s crucial to apply this foundation with a damp beauty sponge, otherwise it can look and feel a bit dry. I tried to apply this with a foundation brush, but it just was hard to blend and it looked a bit cakey that way. But once I switched up to my beloved makeup sponge, it was all smooth sailing from there on. Seriously, makeup sponges are awesome. If you haven’t already, read my post on my two favorite makeup sponges here!

I’m also not a big fan of the packaging and more specifically the pump. I mean, I like the look of the packaging. I think it’s interesting, and a pump system in foundation is great and hygienic. But here, the pump doesn’t always work properly. Sometimes it ‘spits’ out the foundation, which is a bit annoying, but not that dangerous. First world problems, I know! But still worth mentioning.

isadora active all day wear makeup foundation review
I’m wearing the foundation in shades Fair & Light Honey. When I mix these two shades, I get the perfect match for my neutral undertone.

 

So, all in all: IsaDora’s new Active all day wear foundation lasts well throughout the day and I think it just looks beautiful on my skin. I’ve definitely worn this a lot lately and can’t see myself stopping anytime soon. For anyone looking for an affordable, long-lasting and matte foundation – this might just be the one!

The foundation costs 23,94 and you can buy it for example on Feelunique*.

All the products used for this look:
TonyMoly Silky Smooth Balm*
IsaDora ACTIVE all day wear make-up*
Laura Mercier Transluscent Powder*
Catrice Liquid Camouflage Concealer, Porcelain*
Maybelline Masterfix Baking Powder
Benefit Hoola Bronzer*
Kiko Milano Desert Dunes Blush, Gypsy Pink
MAC Mineralize Skinfinish, Soft & Gentle*

mad4eyebrow Natural Brow Filler, Blond
Holika Holika Wonder Drawing Skinny Eyebrow 02
Urban Decay Primer Potion
Bobbi Brown Lux Eyeshadow, High Octane*
KICKS Graceful Lenght Mascara*

Jane Iredale Lipstick, Jamie
Burt’s Bees Lipgloss, Rosy Dawn

*Adlinks. Primer, foundation, eyeshadow, mascara and lip products are gifted.

 

Isn’t it exciting to find a great new foundation? I love foundations.

isadora active all day wear makeup foundation

How long does it take for me to do my makeup?

february favorites

makeup blog charlotta eve

“How long does it take for you to do your makeup?” is a question I somehow get asked all the time. I didn’t even realize how frequently I answer to this question, until Risto pointed it out to me and said that I should do a post about it.

Actually, now that I think of it, I’m quite bad at answering that question. And usually Risto is quicker, when he says “As long as it’s possible. She uses all the time she has (for doing her makeup).”

And he’s not wrong. That answer is quite accurate. I do use as much time as I have to doing my makeup. To sum it up, I would say that I spend 1-2 hours doing my makeup daily.

 

makeup beauty blog

My ideal makeup time: 1,5 hours 

I would say that I can do my makeup in an hour, but it’s not ideal. I feel like I need a bit more time and that’s why the ideal time for me is 1,5 hours. There’s room for error, for sipping my coffee between blending and playing with colors. In an hour I wouldn’t necessarily try difficult looks. I would stick to my go-to products and go-to looks. But 1,5 hours? I can focus.

If I have somewhere to be, I make sure I have that much time in the morning. Even though I wouldn’t use it all for makeup, I would use the most. So to be perfectly accurate, the average time on those days is possibly somewhere around 70 to 80 minutes. The makeup you see in these photos took me about 70 minutes. But it included a lip color change, since I didn’t like the fist color I chose. See? It’s also about trial and error.

Two hours might sound excessive, but that is when I truly shine. Two hours is when I can do a difficult full-face glam look without stress. Whenever there is a party or I’m not in a hurry, I really really enjoy sitting at my makeup table and taking the time to do my makeup. No rush! Whenever there is a special occasion or a party, I make sure I have at least two hours to do my makeup. Now here’s possibly why Risto says I like to spend “all the time I have”. He knows that for parties, I start getting ready at 1 or 2 pm, when the party starts at 6. Okay, and I guess he’s seen me sitting at my makeup table daily… for hours.

makeup blog charlotta eve

Here are all the products I used to do this makeup. I’m currently testing a new foundation from IsaDora. It’s very thin and super matte. I wanted to wear something blue and gold, so I reached for my The Power of Makeup -palette since it was perfect for this look. I love that blue turquoise color with gold.

Primer, foundation, mascara, eyeliner & lip gloss are gifted. Links are adlinks.

Products

Jane Iredale Smooth Affair primer
IsaDora Active all day wear make-up, Fair & Light
Catrice Liquid Camouflage Concealer, Porcelain
Maybelline Masterfix Baking Powder
Laura Mercier Transluscent Powder
Benefit Hoola Bronzer
KikoMilano Baked Blush, Gypsy Pink
MAC Mineralize Skinfinish, Soft & Gentle

mad4eyebrow Brow Filler, Blond
Holika Holika Wonder Drawing Skinny Eyebrow, 02
Urban Decay Primer Potion
NYX Glitter primer
NYX Jumbo Eye Pencil, Milk
The Power of Makeup Palette (NikkiexTooFaced)
KICKS Graceful Length Mascara
Ardell Demi Wispies lashes
Pretty by Flormar Ultimate Dipliner, Black

TIGI luxe lipgloss, superstar

blue gold eye makeup

A two hour masterpiece

Whenever I’m doing a makeup tutorial, it also takes time. 1,5-2 hours. I need to be extra careful with my application and I need to take photos in between. Good photos, might I add. It’s a process! Which is why I’m happy you like those tutorials. There’s so much work that goes into them. Not to talk about what happens on the computer afterwards.

Now keep in mind, I love makeup. It’s like painting. It’s where I get to be creative and try new things. It’s where I get to look into the mirror, highlight those beautiful cheekbones and say to myself: you’re looking fine. It’s my place. I like to start my day from there. Get inspired.

Usually. Because another thing I want to note is that I don’t do my makeup every day. I would say there are anywhere between 2-4 days in a week when I don’t wear makeup at all. I work from home so if I don’t have anywhere to go, I might lack motivation to do my makeup. Which is also why I like to take my time when I do decide to wear makeup.

At this point I’m just defending myself, but I can do a half hour or one hour makeup looks on clients and have done lots of those. One hour is enough for an evening look or even for a wedding makeup. But somehow when it comes to my own face – well, I need my peace.

Last, but not least. I would like to learn to do quick makeup sessions. Like thirty minutes, maybe? But I’m one of those no-in-between girls. It’s either no makeup or full-glam. During summer I did do a bit of those quick makeup looks, but it’s a struggle, as weird as it sounds! I also like quick makeup looks and tips (I’ve lost all my credibility at this point…), so maybe I will start working on that. I’ll put a timer and do as much as I can in that time.

Now, I’m very much interested to hear your answers to this:

How long does it take for you to do your makeup?

(I honestly have no clue.)

makeup blog charlotta eve